My name is Radoslaw Kmita, but you can call me Rado. I'm a self-management evangelist & teal organization practitioner. I’ve been working in digital marketing for over a decade now. I’ve founded a successful organisation with 70+ team members split into different teams – Marketing Analytics, PPC, SEO, UX, web development, graphic creations and content management. In 2020 I've resigned as the CEO and now work mainly as a consultant to help other teams/businesses to grow faster.
What have I learned through all those years? Firstly, that I love data and the power it possesses. Secondly, the more impossible a task seems, the more determined I am to try to solve it. I use all my experience & creativity to help the Head of Growth or Project Manager and people responsible for Facebook/Google (or Bing/Pinterest/Tiktok/Programmatic etc.) Ads Managers & Web Analysts to lift the overall results of to higher level and achieve the best possible results. I enjoy working within US based or global DTC/SaaS/B2B brands.
I’m never satisfied with the easiest solution. There is always room for improvement and this is why I take pleasure in looking for non-standard and custom solutions.
I am interested in broadly understood digital marketing. Based on that comprehensive outlook, I know that the best solution is the one that will be useful in many fields.
Whenever possible, each solution I propose will be based on hard data and concrete details. This does not mean, however, that it will lack dynamics or flexibility.